MARKETING SPECIALIST AND COMMERCIAL MANAGER

Joana is an accomplished professional with a decade of experience in commercial management, marketing, and communication. She excels in delivering impactful results, with a special focus on the B2B Sector. Armed with a master's degree in marketing, her passion for knowledge acquisition in management and entrepreneurship remains a driving force.

Her journey began with the management of her own communication and marketing company, primarily serving the textile industry. Transitioning to the automotive sector, she further honed her marketing skills, excelling in developing and implementing effective marketing strategies.

In her current role as a Commercial Team Leader at Tabaqueira, a subsidiary of Philip Morris International, Joana demonstrates a results-oriented mindset and a commitment to fostering growth and empowering her team. Her dynamic personality, coupled with strong analytical and strategic skills, consistently enables her to navigate different industries successfully.

Joana's pursuit of excellence is reflected in her ongoing MBA Executive at Porto Business School. This endeavor demonstrates her determination to expand her knowledge and embrace future leadership opportunities with a broad and disruptive perspective.

Beyond her professional journey, Joana is an enthusiast of cultural exploration through travel. Her commitment to learning and connecting with interesting people reflects her dynamic and engaging personality.